Herbalife Branding Increased Presence in Media

I read a short blog entry about the recent exposure of Herbalife in mass media due primarily to the popularity of David Beckmann, football (soccer) player, who wears his Herbalife-branded LA Galaxy team shirt. (Take a look; click http://sportsillustrated.cnn.com/si_online/covers/issues/2007/0716.html)
A friend of mine even noticed that the Herbalife shirt worn by David Beckmann on Jamaican TV.

Today's word of the day "cupidity" leads to reflection on my part related to Herbalife. At first, I thought that Herbalife distributors just wanted to be filthy rich. However, with experience, I see that becoming an Independent International Herbalife distributor has helped alot of others improve their own economic condition, which has lead to provision for the family. Since Herbalife is improving the wellness and wealth of many individuals without resorting to unethical practices, I am increasingly enthusiastic about the company.

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cupidity (noun) Excessive desire, especially for wealth.
Synonyms: covetousness, avarice
Usage: Their very cupidity was to prove the means of their undoing, in the matter of the ransom at least.

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Herbalife branding seen daily in the media
http://usplounge.blogspot.com/2007/08/herbalife-branding-seen-daily-in-media.html

"Herbalife have been receiving almost daily exposure in the world's media as a result of the sponsorship deal with The LA Galaxy football team.

New York Stock Exchange Herbalife shares continue to increase in value as the world become aware of the global impact of the Herbalife products and business opportunity. The company has 1.6 million distributors world wide who operate out of 65 countries.

The company has continued to see steady growth over its 27 years in business however experts predict that the company is going to see growth far beyond previous years due to many factors. Herbalife CEO Michael Johnson announced a prediction of worldwide sales reaching 5 Billion US$ by 2009 at a recent gathering of the companies top distributors in LA.

At this event (The Annual Mark Hughes Bonus Awards) it was announced to the room that Herbalife had secured a licence to conduct business within 24 provinces in China and that the company had signed a multi million dollar deal to sponsor the LA Galaxy.

As a result of the Galaxy deal the company name and logo have been seen in almost every major news publication around the world as they report on the worlds highest profile footballer David Beckham. With the LA Galaxy currently touring the word playing exhibition games the media have been in a frenzy reporting on the results and pass time of David Beckham and his family.

It seems that the LA paparazzi and locals love having the Beckham's in town and as long as David is the flavour of the month the company will continue to enjoy further publicity its rivals could only dream of."

[minor editing corrections, related to stylistic considerations and grammar]